Ashworth bz380.2.1 online exam 6_06
Question 1 of 20
Through what channel did e-commerce first evolve?
A. Online advertising sales
B. Internet portals
C. Online book sales
D. Internet service providers
Question 2 of 20
Since the dot-com bubble burst of 2001, e-commerce revenues:
Question 3 of 20
The quality of ubiquity, as it relates to e-commerce, is illustrated by:
Question 4 of 20
Based on your reading of the chapter, e-commerce is:
Question 5 of 20
The integration of video, audio, and text marketing messages into a single marketing message and consumer experience describes which dimension of e-commerce technology?
Question 6 of 20
Selling the same goods to different targeted groups at different prices is called price:
Question 7 of 20
The act of engaging consumers in a dialog that dynamically adjusts the experience to the individual describes which dimension of e-commerce technology?
Question 8 of 20
Information __________ exists when one party in a transaction has more information that is important for the transaction than the other party.
Question 9 of 20
The cost to a merchant of changing the price of a product is called a __________ cost.
B. dynamic pricing
Question 10 of 20
Changing organizational behavior by sensing and responding to new experience and knowledge is called:
Question 11 of 20
Which of the following statements is NOT an accurate description of the importance of knowledge to a firm?
Question 12 of 20
The set of business processes, culture, and behavior required to obtain value from investments in information systems is one type of:
Question 13 of 20
Which of the following systems digitizes, indexes, and tags documents according to a coherent framework?
C. Document management
Question 14 of 20
Fuzzy logic is a type of:
Question 15 of 20
Which of the following is NOT a typical component or capability of an enterprise-wide knowledge management system?
A. Collaboration tools
C. Document management
Question 16 of 20
Which of the following would NOT considered semistructured knowledge?
A. Request for proposals
Question 17 of 20
You are advising a multimedia company on the best type of knowledge management system to help them archive digital video and sound clips.Which of the following will suit their needs?
A. Enterprise content management system
B. Digital asset management system
C. Knowledge network system
D. VRML system
Question 18 of 20
Tools for the management, delivery, tracking, and assessment of various types of employee learning best describes a(n):
Question 19 of 20
Most knowledge workers require specialized knowledge work systems, but they also rely on:
Question 20 of 20
A __________ is very important to a knowledge worker’s system.
A. careful filing system
B. financial analysis system
C. CAD capability
D. user-friendly interface